Sep
Taste of Home Entertaining forms a Strategic Alliance with Hearst Corporation
Taste of Home Entertaining recently entered into a strategic alliance with Hearst Corporation that will allow consultants to sell several new magazines in the spring catalog at very competitive prices. These subscriptions include Country Living, Veranda, Good Housekeeping, Redbook, House Beautiful, Oprah and Oprah At Home. In return, Hearst is committed to providing TOHE with some very powerful advertising opportunities to spread the word about our business opportunity.
Current advertising plan includes:
February 2009 issue of Good Housekeeping, on newsstands mid-January and the March 2009 issue of Oprah, on newsstands mid-February. An estimated 20 millions readers, all of whom are very much aligned with the demographics of our customers and consultants will see these two advertisements.
